It has been reported that India now has just over 120 million active Internet users. On the other hand, the country has over 900 million mobile phone subscriptions. Smartphone ownership and mobile Internet usage is growing at a fantastic pace in India. Bigger mobile screens, more computing power and advanced mobile browser capabilities present uncharted new possibilities. It is an obvious corollary that most Indian Internet users will use their mobile phone as the primary mode of accessing the Net.
In addition, the Real Estate Community in India is distinctive - working on the move and carrying multiple mobile phones with them for their operations. These Builders, Brokers and Industry professionals usually access the Internet directly on their EDGE/3G/WiFi enabled smartphones and rarely access the web from a computer, except at the beginning and end of their workday.
“While most property portals across the world have apps to search properties –they don’t have apps for posting listings. To advertise a listing users still need to go to a desktop to create their posts –this is primarily due to the challenge of uploading photos, videos, etc. required. This is the challenge we met at MagicBricks.com and have brought an easy, quick and rich content property-posting interface for the mobile browser.” explained Sudhir Pai, Business Head, MagicBricks.com.
MagicBricks.com has launched the India’s First Mobile Property Listing and Management Solution. This solution will empower users to post property details, upload photos and videos, edit details, and even refresh listings. Not only that, it also keeps track of all the responses generated on the advertiser’s property listings and allows them to access them anytime from their mobile.
The Innovations featured in MagicBricks.com’s Mobile Property Listing and Management Solution include:
Post and edit property details on mobile:
- Location, budget, area, bedrooms etc
- Upload photos
- Add videos
- Location tagging for property via Check-In feature (making it easy for people to find your property on map)
- Manage posted properties: refresh, delete, edit
- View all the contacts made on your listings easily and contact in single click
Demonstrating the solution, Mobility Head, Saurabh Goel explained, “A user simply has to point his mobile browser to My Magic Box. To use this solution you need to be a registered MagicBricks.com user, which you can also do from same interface very quickly.”