The iProperty Group owner of Asia’s No.1 property portals in Malaysia, Indonesia, Hong Kong, Macau and Singapore, announced that it has formed a partnership with Australia-based Real Estate Investar Group Pty Ltd (REI) to develop web-based property investment tools in Singapore and other Asian markets.
In a statement released, iProperty Group’s Chief Executive Officer, Shaun Di Gregorio, said that the partnership will see the company offering Asian investors a revolutionary and comprehensive suite of online property investment tools that will help them make informed decisions before buying or selling investment property.
“We are pleased to have formed this partnership with Real Estate Investar. As a company that focusses heavily on providing the best products and services to our customers and consumers, this partnership will increase engagement and provide efficient and effective information that will in turn help them make informed decisions. The suite of property investment tools will be made available across the iProperty Group’s network of property websites, with iProperty.com Singapore, being the first to have the feature,” said Di Gregorio.
Elaborating further, he said that the iProperty Group embarked on the partnership with REI as there was significant demand from consumers to obtain more data and insights into the property market.
A recent survey conducted by the group, in which more than 2,000 Singaporeans participated, revealed that 36% of respondents want to invest in property overseas, with Malaysia, Australia and the UK being the top three favourite destinations.
“With the recent announcement of the proposed high speed rail system, which is targeted to be completed in 2020, we can expect to see more Singaporeans buying property in the greater Kuala Lumpur area and Iskandar Malaysia in Johor. Investing in property overseas can be quite challenging as investors are often unclear about the risk, the rules and regulations and even which area to invest in,” said Di Gregorio.
He added that the partnership with Real Estate Investar will greatly benefit these groups of consumers as it will enable them to find investment property that specifically matches their strategy using an intelligent search engine, perform unlimited property valuation estimates, research on property data trends, analyse the financial viability and even track their performance all directly from the site. Aside from that, consumers will also be able to learn investing strategies and principles.
With a proven track record in Australia, Real Estate Investar Managing Director, David Hows said, “We are delighted to be in partnership with the iProperty Group and be able to offer property investors in Asia a more simple and intelligent process to obtain crucial property investing information and data.
He added that the suite of tools would allow consumers to find, research, analyse and track property investment opportunities in minutes that meet their strategy.
“Our new platform will offer property investors an integrated, property investing solution. Being able to find and research investment property based on specific buying rules, then seamlessly analyse its long-term cash flow, equity and capital growth position will give Singaporean investors the results they are looking for,” Hows said.
Di Gregorio concluded “We believe that our outstanding service is a key differentiator in our market, and one way to further strengthen our leadership position in Asia is to make sure that we continue to deliver a complete experience that can meet the needs of our consumers and customers."
This highly revolutionary and comprehensive suite of online property investment tools will be made available in June. In line with the company’s commitment in adopting a mobile first approach, the iProperty Group will also be looking at developing a mobile platform later in the year to provide investors even greater convenience to obtain information.
Disclaimer: Simon Baker, the owner of Property Portal Watch, is an investor in both realestateinvestar and the iProperty Group. In addition, Simon is the former Chairman of iProperty and the current Chairman of realestateinvestar.