California-based LessThan6Percent, recognizing that there could be a more transparent, efficient and cost-effective way for home owners to search for and hire a real estate agent when they are ready to sell their home, decided to launch its own property portal and embody in it all which the company felt the industry needed.
LessThan6Percent is aimed at sellers who are looking for local, full-service agents to compete to sell their homes. Sellers are able to compare agents' commission, past sales, and Yelp reviews. In addition to the low commission, sellers receive FREE professional real estate photography service to make certain that their home sells fast, and they are rewarded with a $500 cash rebate at the close of escrow.
The LessThan6Percent process includes five simple steps:
1. Seller submits home details
2. LessThan6Percent matches seller with agents
3. LessThan6Percent sends seller agent proposals
4. Seller hires an agent through Lessthan6Percent
5. Seller pays the agent – only when their home sells
The company works with the seller(s) from start to finish and backs their partner agents with the LessThan6Percent Satisfaction Guarantee, which promises, in case the seller does not receive a reasonable offer, the company will give the seller $500 for their time and help them find a new agent.
Currently the service offered by LessThan6Percent is only available in select cities in northern California.