At the start of the football season, following the announcement of its headline sponsorship of West Bromwich Albion FC, Zoopla.co.uk pledged to donate £1,000 to local Midlands’ charities every time The Baggies scored during the 2012/13 Premier League season.
After the thrilling 5-5 draw with Man United in the last game of the season on Sunday, West Brom’s success on the field in their most successful Premier League season ever has provided a windfall for local charities as a result of the generous pledge from Zoopla.co.uk.
Each goal scored by The Baggies this season saw £500 pledged by Zoopla to The Albion Foundation and a further £500 pledged to local charities including Ideal for All, Krunch, Compton Hospice, CLIC Sargent and Macmillan. With 53 goals scored, The Albion Foundation will get £26,500 and each of the other charities will get £5,300 from Zoopla.co.uk.
And in terms of which players helped secure the cash for these charities as a result of their goal-scoring abilities, striker Romelu Lukaku topped the list scoring an amazing £17,000, followed by Shane Long who netted an impressive £11,000 and James Morrison and Peter Odemwingie who added £5,000 apiece to the charity pot from Zoopla.co.uk.
Alex Chesterman, Founder & CEO of Zoopla.co.uk said: "We're delighted to be handing over such a significant sum to each of these charities. They each do great work and have much need of our support. The Baggies have had a tremendous season and we're glad that our Charity Golden Goal initiative has quite literally paid off for the local community."
* Remaining three goals were own-goals
Zoopla is well known for its charitable endeavours, having organised a successful charity golf tournament last year, with another coming up this year, and its inaugural 7-A-Side Charity Football Tournament for residential property agents and developers on the 2nd June 2013 at The Hawthorns.