Pakistan's Zameen.com, celebrates as its Facebook page clocks in over one hundred thousand 'Likes.' The property portal has been very proactive in connecting with its users in general and those on social media in particular. Crossing the benchmark of a hundred thousand 'Likes' cements the site's status as Pakistan's no.1 property portal.
Zameen.com has set new standards when it comes to social media marketing in the country. The company launched its social media campaign in May 2012 and, after a little over a year’s time, it managed to accrue an impressive 100,000 fans on Facebook.
The portal has indicated that its Facebook fan page sees a lot of activity from buyers and sellers alike. While on one hand Zameen’s page has helped develop and maintain the site’s presence on social media, on the other hand it has also been instrumental in getting direct feedback from its widespread clientele.
According to Zeeshan Ali Khan, CEO Zameen.com, “The crux of our social media strategy right from the beginning has been to open two way communication lines with our users.” Khan believes this landmark will further help “Zameen.com explore new horizons of success.” He added, “You start journeying towards success the moment you realize that your sole focus should be your clients.”
The company has said that, 2013 so far has been nothing short of extraordinary for the site since it is the year when Zameen launched its Urdu and mobile version. Achieving over a hundred thousand 'Likes' on Facebook in a little over a year has added icing on the cake.