A day ahead of the convergence of many local and foreign companies for the Luxury Living Africa Property Exhibition in Lagos, eCalabash has announced the beta release of its new Nigerian Real Estate website, nigeria.ecalabash.com, which is focused on providing a strong international marketing platform for Nigerian Real Estate in the upper premium category.
With a growing foreign interest in African and Nigerian Real Estate, eCalabash aims with the new website, to provide Real Estate firms that have a viable portfolio of prime Real Estate, and who are serious about marketing their portfolio internationally, with the opportunity and tools to accomplish this goal.
Owned by eCalabash Enterprises, eCalabash is currently in a closed partner beta, prior to a full public launch in the near future.
The Nigerian property market has been heating up in recent times, Germany's Vamido launched its property portal in the region earlier this year, and so have PrivateProperty.com.ng, PropertyIndex.com.ng, NigeriaPropertyCentre.com, OLX.com.ng, and Property24; eCalabash will be in direct competition with them.
Nigeria’s business of selling and renting properties online is far from transparent at present sate, and it is in need of structure. With phantom listings extremely common, Nigerians are overall wary about trusting the validity of online property listings, consequently a sizeable challenge for any company looking to establish itself in the market.