Florida-based RealBiz Media Group, Inc, a real estate digital media and technology company focused on real estate agent success, announced the launch of Nestbuilder.com, the first fully integrated video marketing platform that allows real estate agents full control of their out-bound marketing campaigns to online, TV and mobile channels on one platform.
Nestbuilder.com acts as a powerful social media marketing tool that integrates with RealBiz Media's 100,000 newly created agent web pages. The agent web pages will interact with mobile, video ads, the Microvideo App (MVA) platform and additional home video content to give the agent a powerful new way to engage and better serve their customers. The video home listing site was created in a style that enables homebuyers to search and create video listing collections of homes for sale. Homebuyers can then share these collections with friends and family as well as discover relevant community information and showcase lifestyle enhancements utilizing Nestbuilder's video centric platform.
The Nestbuilder platform is driven by RealBiz Media's patented video stitching technology which automatically and quickly converts an agent's listings to fully immersive videos with voice over, music and text that delivers a rich and dynamic presentation of each property. The site showcases over 600,000 videos and is expected to reach over one million videos by March 31, 2014. These listings will include those from the multiple listing services in the U.S. and is expected to also uniquely include exclusive listings as well as listings of newly built homes from national home builders, which are traditionally not included on the multiple listing services. Revenue will be generated by real estate agent subscriptions, customization fees and advertising. RealBiz expects to make a number of additional announcements regarding partnerships and content enhancements over the next several months.
"Nestbuilder.com's mission is to both empower the real estate agent and to connect the homeowner/homebuyer directly with the agent in a personalized and meaningful relationship without interference from large, impersonal, third party lead generation sites," said Steve Marques, President and Chief Revenue Officer of RealBiz Media Group. "Homebuyers are able to create personalized video collections of potential homes to be set-up for review and sharing. Agents can quickly bring their listings to life via RealBiz's rich video conversion tools, and market their properties directly to homeowners and homebuyers in a personalized, customized, entertaining, and engaging format no matter where they are."
"Over the next several years, video will completely change the consumer online experience as online video is projected to account for 55% of all consumer Internet traffic by 2016," said William Kerby, Chief Executive Officer of RealBiz Media Group."Mobile videos that include social media buttons, like Nestbuilder.com, have been shown to drive 36% higher engagement. RealBiz is well positioned to profit from this shift and achieve significant growth."
Source: RealBiz Media Group, Inc