Houzz, a leading platform for home remodeling and design, has opened offices and hired local managers in the UK, Germany and Australia to accelerate its global expansion. Local managers in these markets will oversee operations in Western Europe and Asia Pacific, with more international offices to open this year.
Houzz has also hired Oliver Jung to lead the company’s international efforts. Prior to joining Houzz, Jung launched and led Airbnb’s international expansion.
“Expanding to new markets will help us meet the enormous demand for our platform and provide the localized experience our global community of homeowners and home professionals has been asking for.”
“Houzz transformed the $300 billion dollar home remodeling and design industry in the U.S. and is well on its way to doing the same on a global scale,” said Jung. “I’ve been amazed by Houzz’s brand equity in other countries and am excited to join the team during this next phase of growth.”
Houzz has grown organically to more than 16 million monthly unique site users – 35 percent of whom are outside the U.S. – more than 12 million app downloads, and more than 300,000 professionals across 60 categories, including home builders, architects, interior designers and contractors. Homeowners from 184 countries – 94 percent of the world’s total – responded to Houzz’s annual Houzz & Home survey last year. More than 85,000 international home improvement professionals already use Houzz as a critical business tool to interact with clients, prospective clients, and other building, remodeling and design professionals locally and around the world– and they’re getting business as a result.
“Houzz has always been about eliminating the barriers that exist between homeowners and good design, and between talented home improvement professionals and their potential customers– wherever they might be,” said Adi Tatarko, Houzz cofounder and CEO. “Expanding to new markets will help us meet the enormous demand for our platform and provide the localized experience our global community of homeowners and home professionals has been asking for.”
Edited by Gordana Davila