The UK's Whathouse.co.uk and the Independent Network of Estate Agents (INEA) have entered in a strategic partnership to promote their respective brands to consumer and business to business audiences.
The INEA will promote the benefits to their members of listing their properties for sale and rent on Whathouse.co.uk and within the regional What House? monthly newspaper.
Whathouse.co.uk and its sister trade magazine Show House will work closely with the INEA to promote the aims of the network, assist in increasing awareness of its members to national and regional housebuilders and market the INEA to its extensive consumer base.
Daniel Hill, managing director of Whathouse.co.uk says: “We are delighted to establish a partnership with the INEA. This is an exciting time for our respective organisations and we see this as a mutually beneficial association to help grow our existing brands both with the consumer as well as our trade audience.”
Edited by Gordana Davila