Century21 has just launched its new global real estate portal, century21global.com. Potential buyers looking for a property abroad, are now able to click on a continent on the site's interactive map, which displays the available countries where Century21 operates, access general demographics for the country as well as market information including foreign buyers’ legal and tax obligations, and then browse the properties listed in the country of interest, using all the search engine tools available on Century 21’s local website.
As an example: Property listings in Australia, New Zealand and Papua New Guinea will be automatically promoted in 74 countries and in 16 languages.
• Localised Content Pages: Each country will have localised content with useful information for foreign buyers to assist them in making informed decisions.
• Interactive Map: An interactive map will provide international customers with a visual look at the breadth of the Century 21 system and will show all of the available regions, offices and agent contact information.
• Search Capabilities: Buyers can search for offices, agents, residential, commercial and land properties for sale and for rent. The search results can also be filtered by features like property type, and numbers of bedrooms and bathrooms to provide the precise listings that match the buyer’s needs.
Rick Davidson, President and CEO, Century 21 Real Estate LLC, said: "Property transactions today are occurring from country to country and continent to continent. Through the development and launch of our global website, Century 21 has positioned its 7,100 worldwide offices to collaborate, connect and engage buyers, sellers and investors around the world so they can transact business confidently.”
Bev Thorne, Chief Marketing Office at Century 21 Real Estate LLC, said: “The launch of our global website shows our commitment to leveraging the size and breadth of our worldwide sales organisation for the benefit of consumers worldwide. As the world grows smaller through enhanced connectivity and mobile technology, connecting with homebuyers and sellers on a global scale is easier than ever.”
Century21global.com is a stand-alone website that features global property listings, including those in the UK. Century 21 UK will continue to host all of its UK property listings on its existing century21uk.com consumer website, which will cross link with the global site.
Edited by Gordana Davila