realestate.com.au has today empowered millions of current and potential property investors with the launch of a dedicated investment section that offers a unique view of the investment property market, free to consumers.
The highly visual map-based search function allows property hunters to pick a suburb and identify their investment priorities – be it cash flow, long term growth or a balance of both. The site then gives unique market information to help potential property investors.
REA Group Chief Product Officer Henry Ruiz said the launch of the new Invest section was an exciting step in the Company’s mission to make the property process easier for potential investors.
“Property investment is a big decision. We saw a gap in the market to support consumers who are considering property investment and want to understand property market performance in greater detail.
“This is the first time realestate.com.au has provided an easy-to-use, free interface where potential investors can identify hot spots that may meet their search criteria at the click of a button.
“What’s more, it’s backed by our extensive database of property information, generated by the most in demand property portal in Australia. We’ve worked closely with consumers to ensure the site experience is as useful as possible,” he said.
Other features of the site include:
About realestate.com.au: About realestate.com.au: realestate.com.au is the leading website in Australia for residential property, attracting an average unique audience of 3 million people a month. realestate.com.au is owned and operated by ASX listed REA Group Ltd ABN 54 068 349 066. Source: Nielsen Online Ratings, Domestic Audience, 4 month average for July - October 2013.
Disclaimer: The information published on the property investment destination is of a general nature only and does not consider your personal or investment objectives, financial situation or particular needs. Information is based on historical data and past performance is not necessarily indicative of future results. Realestate.com.au does not hold an Australian financial services or credit licence and cannot provide any endorsement, recommendation or suggestion about any information or products displayed on the property investment destination. We strongly recommend that you obtain independent advice before you make any financial decisions using the information or investment tools contained on the property investment destination site, and we make no warranty as to the accuracy, completeness or reliability of the information or investment tools, nor do we accept any liability and responsibility arising in any way from omissions or errors contained on the property investment destination.
 Nielsen Consumer & Media View REA Fused Online Fused Survey 7 2012; Base: people 18+ (14,362,000 n= 19,657)
 Based on 22.5 million monthly visits, Nielsen Online Market Intelligence Home and Fashion Suite Total Traffic for Audited sites average monthly visits for the half-year ended 31 December 2013 for the main sites realestate.com.au, realcommercial.com.au and property.com.au, compared to domain.com.au and commercialrealestate.com.au (including international traffic to sites).