NBC premiered a new home improvement show Sunday, the 23rd of March, American Dream Builders, hosted by celebrity designer Nate Berkus. Zillow announced that they have partnered with the show in its debut season.
Each week, two teams of accomplished designers and home builders are challenged to completely renovate two similar-style homes in the same neighborhood, in just a matter of days. Not months, not weeks — but days to complete full internal and external transformations.
Adding to the drama, each home has its own set of unique challenges coupled with specific needs of each respective family. As hammers fly, stress levels soar as the designers race to complete the renovations in time. And at the end of each episode, one team of designers is ultimately named the winner and a member of the losing team is sent home.
Zillow plays a special role during the season, as the designers use Zillow to search for homes in the area and Zillow Digs to research and inform their renovation ideas. Viewers will see Zillow in most episodes and they might even see Amy Bohutinksy, Chief Marketing Officer at Zillow, pop in as a guest judge later in the season.
Viewers can get to know all of the show’s designers, and peruse their profiles, as well as get a feel for each designer’s style by following them on Zillow Digs, the portal's home design and inspiration hub.
Every Monday Zillow will have episode recaps and exclusive exit interviews conducted with that week’s departing designer, on the Zillow Blog.
Source: Zillow Blog
Edited by Gordana Davila