ListGlobally becomes the world’s leading real estate advertising network with 102 portals in 52 countries across 5 continents. The network includes realtor.com in the United States, rightmove.co.uk in the UK, soufun.com in China, and seloger.com in France.
Agents, brokers and developers advertising on the new ListGlobally network will be able, with a single upload, to have their listings advertised to a potential audience of 140 million people. In addition, the listings are translated into 9 different languages, including Chinese.
Gerard Paratte, the CEO of EdenHome will become the CEO of the merged entity while Chris Vulovic, former CEO of ListGlobally will join the Board of the new entity and be responsible for the US operations. Simon Baker, the Chairman of ListGlobally will become the Chairman of the merged entity.
Gerard Paratte commented, "International property sales are on the increase and the new ListGlobally is the best vehicle to help agents and developers around the world reach an international audience. With a single click, advertisers will be able to generate buyer leads from highly attractive markets such as China, Russia and Europe."
According to Simon Baker, "This is the merger that had to happen. It brings together the two market leaders to create a single, unified approach to tackling the new business of international listing advertising. The merger will benefit all advertisers, resellers and distribution partners. They will have access to a greater network of sites, a larger audience, more listings and, in the end, more leads."
ListGlobally will have its head office in Lausanne, Switzerland and have offices in the US and Asia/Pacific to provide all customers with access to staff in their local time zones.
Disclosure: ListGlobally is owned by Classified Ad Ventures, the same company that also owns Property Portal Watch. Classified Ad Ventures was founded by Simon Baker and Chris Vulovic in 2009.