Under the leadership of newly appointed CEO Greg Ellis, Berlin-based Scout24 Group has acquired Austrian real estate market place IMMOBILIEN.NET. The purchase price has not disclosed by either of the companies.
Although ImmobilienScout24 has had a presence in Austria for over two years with its platform immobilienscout24.at, the acquisition of IMMOBILIEN.NET represents a merger of two of the leading online portals to form the largest and fastest-growing real estate platform in Austria in terms of customer numbers.
Immobilien.net was founded in 1994 by brothers Markus and Alexander Ertler as the first German language real estate platform on the Internet. The portal currently boasts more than 1,000 real estate professionals listing real estate sales and rentals. ImmobilienScout24 counts almost 800 real estate professionals. Together both platforms register about 1.6 million visits per month.
"The acquisition of IMMOBILIEN.NET is a first milestone on the way to successfully accelerating the growth curve for the entire Scout24 Group," says Greg Ellis, CEO of Scout24 Group. "ImmobilienScout24 is a successful part of the core business of Scout24. We will continue to systematically develop the market place and significantly enhance consumer experience by increased reach and offer."
"We are delighted to have found a purchaser in ImmobilienScout24 who will continue to write the success story of IMMOBILIEN.NET", says Markus Ertler, who founded the portal together with his brother Alexander in 1994.
"We have set a landmark on Austria's real estate market. Austria's purchasers and tenants will now find searching for real estate even easier and more transparent. Estate agents will find consumers more quickly and with less effort than before", says Dr. Patrick Schenner, Country Manager at ImmobilienScout24 in Austria.
Scout24 is one of Europe's leading groups of companies for online market places. The six marketplaces of the Scout24 Group - ImmobilienScout24, AutoScout24, FriendScout24, FinanceScout24, JobScout24 and TravelScout24 - are present in 22 countries.
ImmobilienScout24 is Germany's largest real estate market place. More than 10.5 million visits (Unique Visitors; according to comScore Media Metrix) per month make the website by far the most frequently visited real estate portal on the German-language Internet. ImmobilienScout24 belongs to the Scout24 Group with its brands AutoScout24, FinanceScout24, FriendScout24, JobScout24 and TravelScout24.
Before Scout24 Group, Greg Ellis was the CEO of REA Group, operator of Australian property portal real-estate.com.au.
SOURCE: Scout24 Group
Edited by Gordana Davila