Increasingly more and more real estate portals are appearing, offering a unique(?) marketing opportunity or promoting more traffic than the next guy. For agents and brokers, finding these new portals and markets can sometimes be a time consuming exercise.
Agents are always on the look out for fresh new ways to win that elusive next listing, making sure they have the right amount of collateral and can offer the vendor/client the right amount of exposure. Accessing the highest amount of web traffic (unique visitors) is a sure way to guarantee the seller the most amount of exposure for their property. The more portals the listing is displayed on, the more buyers are across it.
The agent may not have the highest ranking website in the local area, but through real estate listing syndication, they are able to quickly and easily access a broad network of sites. They have available at their finger tips, a multitude of portals promoting their listings to a wider audience.
Real estate listing syndication certainly is a rising economy, as increasingly more portals appear and wider interest is generated. Aggregators such as ListHub in the US promote property listings domestically via MLS. ListHub has recently expanded its offering of listing syndication, offering global exposure. Providing agents & brokers the opportunity to market their listings to International investors.
During recent years, the expansion & decline of certain global markets has resulted in global real estate syndication being the new growth area. Buyers are searching for new markets, places where they either enjoy to holiday or offer secured areas of growth and bargains.
Global real estate listing syndication offers agents & portals an opportunity to strengthen & boost their current syndication offering. ListGlobally is the largest of the international real estate listing syndicate providers. They monitor and expose new global markets, opening new opportunities around the world. Subscribing to the service offers a complete end-to-end solution, ensuring the best global markets are exposed and available to subscribers.
Listing Syndication is most definitely not a new topic or trend, it is however, growing and expanding globally. New markets are opening, such as Asia, Europe and Australia, exposing property to a new group of investors once unobtainable.
*Real Estate listing syndication is a term coined to explain the publishing of real estate listings through the different and many real estate listing publishers.