He said: “I look forward to be part of this company and can’t wait to lead Rumah.com as well as contribute to its business development in Indonesia. With my knowledge and experience, I want to give Rumah.com new perspectives, ideas, and innovations to reach its glory,” Sani stated in the press release.
The appointment of Sani is the second strategic decision that Rumah.com has made in several weeks. The first one was a partnership with Emtek Group to strengthen its position in Indonesia’s market.
Steve Melhuish, PropertyGuru Group’s Founder and Chief Executive Officer, said that he is optimistic that Sani is the right one to lead Rumah.com to the top.
He added that Rumah.com has actually led the market, reflected from the number of downloads the platform gets which has doubled from last year’s figure, and the fact that the platform has more than 8,800 property agents actively posting their property ads.
He said: “Rumah.com is obviously leading Indonesia’s online property search market. Sani will bring in his experience as a businessman as well as leader to lead the company. With his proven capability of managing a fleet of different brands, Sani is the right man for Rumah.com’s success.”
Rumah.com, as one of PropertyGuru Group’s property portals, is the biggest property portal in Indonesia. It has more than 2,000,000 visitors per month and provides more than 290,000 property listings.
As of the end of 2013 the associated App had received more than 1.3 million downloads.