India based realty portal Realizing has recently brought in a few very innovative features for the digital consumers in the Indian real estate. It has launched the first version of a powerful semantic search on its home page search bar that works on predictive search technology to take the user directly to the most desired results page rather than working through the usual 3 to 4 steps journey. The team is working on making its search more natural language based also incorporating a fair bit of machine learning in providing the most optimum search experience
Realizing also launched a Need based property recommendation engine (NBR) that generates automated and unbiased property recommendations based on buyer’s needs. NBR uses Realizing's in-depth data on locations, projects, and units that are at the heart of any property decision. Using proprietary analytics, all potential projects and units worthy of your consideration are scored and sorted and top recommendations are made. Due consideration is given to wide variety of inputs including, but not limited to, developer rating, project status, unit loading, project's amenities and specifications, quality of construction etc. Additionally, most luxurious, largest units within budget, and best connected options are provided in recommendations.
Realizing team is striving to make these tools more precise, include more in-depth coverage for more specific needs inputs and expanding to multiple cities while fine-tuning the data and analytics pieces for nation-wide rollout.