Zillow has announced that ReeceNichols has joined the Zillow® Pro for Brokers program. Based throughout Kansas and Missouri, ReeceNichols has 18 offices and approximately 2,000 agents in the Kansas City metro area who are participating in the program.
ReeceNichols is also the first brokerage to enroll in the recently launched Zillow Pro for Brokers Plus program. Through the new program, the brokerage benefits from new branding opportunities, including high visibility brokerage branding and enhanced company information on all listings as well as new, dedicated brokerage pages showcasing agents, agent reviews, listings, a company video and agent recruiting tools directly on Zillow. These new features will be rolled out through 2015 to participating brokers.
"It made the most sense to our home sellers that their homes be seen on the real estate website millions of consumers are using," said Linda Vaughan, ReeceNichols' CEO and president. "We are incredibly excited to be able to take advantage of the new branding opportunities Zillow is offering our brokerage. Now, we have the security of a direct feed to Zillow so our listings will always be timely and accurate, and our brokerage will have excellent representation on all our listings. This program demonstrates our dedication to offering world-class marketing, technology tools, and training and development resources for our agents so they can provide unparalleled stability and strength to consumers. It's a great opportunity for our agents and sellers alike."
Zillow Pro for Brokers is a free, five-point program that improves listings accuracy, provides better reporting, includes a powerful contact follow-up system and increases the visibility of listing agents for participating brokerages. In addition to retaining ownership of their data, brokerages' agents will always be displayed first next to their listings, as well as have their logo and outbound link to their websites included with the listings.
Source: Press Release