The first book by Zillow CEO Spencer Rascoff and Chief Economist Stan Humphries, "Zillow Talk: The New Rules of Real Estate" (Jan. 27, 2015, Grand Central Publishing) has been named to The New York Times bestsellers list. Zillow Talk will appear as a number two best seller in the Sunday, Feb. 15 edition of the New York Times.
In the book, Rascoff and Humphries tap into Zillow's enormous volume of proprietary housing data and analysis to bust common real estate myths and turn conventional wisdom on its head. The book reveals practical, data-driven insights on everything from why you shouldn't buy the worst house in the best neighborhood, to why a bathroom remodel is better than a kitchen remodel, to how living near a Starbucks can increase your home's value.
"Zillow Talk" has received notable acclaim from a variety of media outlets. Business Insider named it one of the 15 Best Business Books Coming Out in 2015, USA Today included it on its New and Noteworthy list, Fortune magazine recommended it as a new title to read in 2015, and Amazon named it a Best Book for the Month of January.