At yesterday's Apple Watch event in San Francisco, the company introduced its new Apple Watch. With the worldwide first Apple Watch app for real estate, ImmobilienScout24 will be a presence on the smartwatch from the very beginning. With this, ImmobilienScout24 is setting new standards in the real estate industry. After all, the app for intelligent watches allows users to hunt for flats from anywhere – with a multimedia approach. The ImmobilienScout24 app for the Apple Watch is part of the online marketplace's iPhone app.
With the development of the first Apple Watch application for real estate, ImmobilienScout24 has proven its pioneering role as an innovator and stimulator in the real estate sector yet again. 'Wearables' are the latest trend in the digital market. And with the Apple Watch market launch at the beginning of April, they will receive a further boost. Because of its constant interconnection to the iPhone via Bluetooth, the Apple Watch is destined to become a second screen.
The 'ImmobilienScout24 for Apple Watch' app will automatically be installed on watches that already have the ImmobilienScout24 iOS application as soon as they are connected to an iPhone.
With its 'ImmobilienScout24 for Apple Watch' app, ImmobilienScout24 is picking up on the latest technologies and trends, and integrating them into its online marketplace. With it, iOS app users receive new offers for the searches they have saved – displayed immediately, on their wrists. In addition to a photo and the key data on the flat – price, no. of rooms and size – the display will include the smartwatch description and a map excerpt. In addition, the location awareness function gives users the option of searching for suitable flats in their immediate area with the 'ImmobilienScout24 for Apple Watch' app.
Sascha Boerger, Head of Technology Mobile at ImmobilienScout24, says: 'With the "ImmobilienScout24 for Apple Watch" app, we are again taking the lead in innovation in the area of real estate apps. In tandem with the launch of the new Apple Watch, we are launching our own solution for our users.'
In recent years, user behaviour has dramatically changed. Depending on the time of day, people use different digital devices. An aesthetic, high quality source of inspiration relating to the search for a flat, the 'ImmobilienScout24 for Apple Watch' app will accompany users 'round the clock – on their wrists. Users who have searched for, found and bookmarked a flat on their Apple Watch during the day will be able to view the description on all of their other end devices, whether it's a desktop computer, smartphone, tablet or smart TV app. And users will continue to have access to the additional features typical of each end device, such as videos of the section of the city or market data.
Like all Apple Watch apps, the 'ImmobilienScout24 for Apple Watch' app is designed for use with iPhones from version 5 and no iOS version lower than 8. Users will be able to download the free app from the iTunes Store on the day of the Apple Watch market launch at the beginning of April.
Source: Press Release