"For every new partnership we build with an MLS, the experience on Zillow and Trulia gets better for everyone - from brokers and agents to home sellers and buyers," said Errol Samuelson, Zillow Group chief industry development officer. "It's a very exciting time for Zillow Group as we are helping more brokers and agents than ever. We appreciate the support of the MLSs who are joining us to work for the benefit of their members."
"We received great feedback from our brokers and were able to negotiate an agreement with the Zillow Group that kept the flow of listings to Zillow and Trulia uninterrupted," said Rebecca Jensen, MRED's president and chief executive officer. "Thanks to their input, the new contract will deliver traffic back to the brokerage websites as well as display the brokerage logo on every listing. These were critical components necessary to successfully reaching an agreement."
New partners include:
Through the Zillow Partnership Platform, real estate agents will be prominently displayed as the listing agent on all of their listings and be able to receive leads directly from Zillow. Brokerages will receive attribution, branding, a link back directly to their websites and have daily reporting access.
Source: Press Release