The new adverts will air across 40 Global radio stations nationally including Capital and Heart and builds on the success of the current ‘Smart’ radio campaign. The ad is a fast-paced, mini hip-hop track featuring Phil Spencer and British rap artist, Ty rapping skilfully about Zoopla.
And people can now listen to the new ads online, vote for their favourite version and find out how the ad was made at zoopla.co.uk/smartsounds. Phil learnt to rap in under 3 hours, taught by Ty and he executed the ad in just one take.
Alex Chesterman Founder & CEO of Zoopla Property Group said: “Radio is a great medium for us which is why we’re extending our campaign and have launched a new stand-out ad using Phil Spencer. We’re committed to driving property consumers to our websites on behalf of our members and this addition to our comprehensive national radio campaign ensures that consumers understand the benefits of using Zoopla which ultimately benefits our members.”
Listen to the new ad here and vote for the version you prefer - http://www.zoopla.co.uk/smartsounds/