The portal already has offices in Brazil, Argentina, and Chile, and now they have added Mexico to the list. Combining all countries, Properati has over 1 million real estate listings, 1 million monthly visits, over 200 customers, 40 employees, and has received over USD 3.5 million in investments.
Gabriel Gruber, Properati’s CEO, highlights the importance Mexico has for the company: “It will allow us to reach a market with over 110 million people, in constant growth, especially in the new constructions segment, which is Properati’s focus today. We are starting Properati Mexico commercial operations with over 200 thousand real estate listings.”
Properati Mexico country manager will be Héctor Mondragón, who has worked for over 20 years in sales and marketing, both offline and online, and has extensive experience in multinational and startup companies.
“We are aware of the high competitiveness the Mexican market has within the sector specialized in online real estate search, but there are many opportunities and at Properati we are developing new strategies,” Mondragón emphasizes.
“Our concept is focused on finding the ideal customers for construction companies by using online strategies. Therefore, we are more efficient in handling the marketing and advertising budget of the company by generating qualified leads that match each of our clients’ real estate developments. Our goal is to position the Properati brand as a point of reference in real estate online search in Mexico, but above all, we want to facilitate the relationship between construction companies and people looking for a home or a profitable investment in the acquisition of real estate assets.”