In less than twelve months, the company has acquired the assets of Urban Mapping, announced a formal partnership with Onboard Informatics, and moved their 50+ team to a larger headquarters location to keep its growth plan on track.
For over 14 years, Maponics has defined and built geographic boundaries and content that are meaningful at the local level and are essential in industries where localized search, discovery, and business analytics are critical to success. With industry-leading products, including Maponics Neighborhood Boundaries and Maponics® School Boundaries, Maponics is recognized as a behind-the-scenes asset for many marquee brands in real estate, search, direct marketing, and social media.
Maponics launched the Maponics® Communities product line in early 2015. Anchored by Neighborhood boundaries, this new product line includes boundary sets that offer broader, more nuanced geographies inside traditional neighborhoods. Quickly gaining interest and traction in a short period, the product line grew to a total of six individual boundary sets by the end of 2015: Neighborhood Boundaries, +Residential Boundaries, Metro Boundaries, Hospital Boundaries, Social Places, and School Grounds, with additional boundary sets planned for release through 2016. This brings the total number of boundaries mapped in Communities to over 1 million by year's end.
"Maponics Communities reflects the way people think about the places we live and work. My community is more than the neighborhood I live in. It's the school my children will attend, it's the hospital down the road, it's the people who live here, and it's the proximity of places that matter most to my family," said Jessica Willis, Maponics Director of Brand Strategy and Marketing Operations.
"With Communities, we are helping customers execute their location-based strategies and initiatives by delineating areas of interest that have become a requirement for our customers," she added.
Companies that have chosen Maponics as their B2B boundary content provider include U.S. News & World Report, a recognized leader in college, graduate school, hospital, mutual fund, and car rankings; Homes.com, ZIP Realty, and Redfin, leading residential real estate companies that provide web-based real estate database, platform, and brokerage services; Accuzip, a national postal and tracking software company; and YikYak, a location-based social network.
"We selected Maponics after a thorough evaluation process," said Kyle Bucklen, Homes.com's Vice President of Technology. "We were up and running ahead of schedule and continue to be impressed by Maponics data quality, coverage, and overall value. In addition, Maponics' consumer experience and customer support team exceeded our expectations, ensuring a smooth implementation from start to finish."
Other key companies who work with Maponics include: Trulia, Zillow, Century 21, Keller Williams, Pitney Bowes, GreatSchools, Groupon, Foursquare, eHarmony, Yellowbook, and many more. For a sampling of Maponics customers and industries served, click here.
"It is exciting to be on pace to reach this content milestone and see our growth continue to accelerate month by month," said Dan Adams, CEO at Maponics. "Maponics will continue to invest in and expand products that deliver detailed intelligence and insight about the locations that matter most to our customers. The one million boundary mark will enable use cases that require a higher percentage of content completeness such as automated valuation modeling (AVM), and will do so on a market-by-market scale that has never been possible before."
Source: Press Release