Chinese online platform Juwai has hired brokers Baillieu Holst and Evans & Partners to shore up funds in the lead up to the company's planned listing on the Australian Stock Exchange.
Juwai, which connects Chinese buyers to international property sellers, is also seeking to raise capital prior to its IPO expected to take place within 12 months.
The company confirms its brokers are in the process of setting up meetings next week with potential sector investors including Asia-based online portals iProperty Group and iCar Asia.
Juwai is seeking to raise $15 million in convertible notes, which would convert into shares at time of the IPO. The conversion would happen at a 20 per cent discount to the IPO price with a listing slated for the coming 12-months.
This formula also proved successful for the likes of Mitula Group and QMS Media which both listed successfully last year.
Two million Chinese consumers visiting Juwai.com each month. It's directors include former Consolidated Press Holdings executive Martin Green and its chief executive is Macquarie Asia's former chief operating officer Charles Pittar.
Juwai's says its management roadshow is expected to start on Tuesday, with the brokers asking for bids by the end of next week.