Australia's number 2 online real estate marketplace Domain has entered a new content distribution agreement with the Real Estate Investar Group which listed on the ASX last year.
Domain, which is the property investment platform's major shareholder will now work to promote Real Estate Investar’s free membership and paid subscription and transaction services to the Domain audience.
The companies say this will drive increased enquiries to Real Estate Investar while providing Domain's 6.9 million Australian visitors (April, 2016) with access to the full range of investor focused services.
Domain will also supply Real Estate Investar with real estate data via its Pricefinder product and direct data feeds, on a fixed price model for an initial period of three years, a cost saving for Real Estate Investar.
"In addition, Real Estate Investar will fully integrate Pricefinder data into its unique property investment software, giving customers an even better platform and user experience from which to invest successfully," says Real Estate Investar CEO Clint Greaves.
"Domain will continue to provide property listings feeds directly to Real Estate Investar for inclusion in its Investar Search tool," Greaves says.
For Greaves, the deepened relationship with Domain represents a major milestone for his company, ensuring long-term access to the key data property investors need.
"It will ensure our customers are always well informed with the most up-to-date property listings information and data available.
“The new marketing agreement will also help us reach millions of Australians through Domain’s extensive following and close affinity with the property market,” he adds.
Domain CEO Antony Catalano, who sits on the Real Estate Investar board in an advisory capacity says providing Real Estate Investar with residential property listing data and information will help Australians reach their full investing potential.
"They'll be able to utilise quality insights into the property market," Catalano says.
The Real Estate Investar Group Limited is a leading provider of online services to Australian and New Zealand property investors to help simplify their acquisition and management of residential investment property.
These services fall under three categories: