Australia’s realestate.com.au has relaunched Agency Profiles, an online feature designed to give agencies a broader digital presence to connect more easily with sellers and buyers.
The update allows agencies to showcase their expertise, sales record and listings as well as contact details in one easy-to-find location.
The move is designed to allow agencies to make a great first impression to undecided vendors so they can determine the agency’s strengths and what each brand stands for.
“So many property decisions are based on a gut feeling formed when buyers first set foot through the door, and we believe that same feeling applies, in part, to how vendors choose a real estate agency,” said Andrew Rechtman, Executive General Manager - Residential for realestate.com.au.
“This improvement to Agency Profiles will help make that possible.”
The update offers a team overview as well as individual profiles, detailed descriptions and enhance call to action plugs.
Last week realestate.com.au launched a new website and content marketing strategy, kicked off by the announcement of a six-part web series with Sydney renovating team, Three Birds Renovations.