Last month social media giant Facebook announced it would be a rolling out a job classifieds feature. Today it was revealed their platform will have a similar style and functionality to Linkedin’s job recruitment tools.
Facebook’s Jobs tab acts as a landing page where businesses can reach out to potential new hires and interested folks rather than directing them to a jobs page on their own website or a third-party job board.
Like LinkedIn, job seekers looking to get their foot in the door at a specific company can subscribe to a company's Facebook page to get notified about future openings.
Businesses will be able to pay to post their openings in the News Feed for additional reach or laser-focused targeting to reach people with the right credentials.
Similar to Linkedin, job applicants can save time on entering resume details and job history information, as all of this will already be available on their Facebook profile. However, this might pose an issue for users looking to keep their personal and professional life separate.
Linkedin applications are sent to businesses via an email. Facebook applications however are sent in the same format as a personal Facebook message. This has the potential to get messy for companies that handle a large volume of customer support requests through Facebook as well. It could become time consuming separating the customer messages from the job application messages.
The Jobs tab has tremendous potential for success. With four times as many users as Linkedin, Facebook offers a much larger pool of potential applicants.