PAR, a leading publisher of psychological assessment instruments, announces the release of the next generation of Dr. John Holland's Self-Directed Search (SDS).
A career assessment and exploration tool, the SDS is based on Holland's theory, known as RIASEC theory, that both people and working environments can be classified according to six basic types (Realistic, Investigative, Artistic, Social, Enterprising, and Conventional).
"RIASEC theory is based on the idea that if your personality type matches your work environment type, you are more likely to find job fulfillment and career satisfaction," said PAR CEO Kristin Greco, MBA. "If you are looking for a job, want a career change, or are searching for a program of study, knowing more about what types of potential careers fit your personality will greatly improve your search."
Rebranded and refreshed StandardSDS and StudentSDS print materials, a revised website experience, and new interactive digital reports are now available. Both platforms feature a similar bold, colorful new look and a cleaner, more user-friendly interface.
"The SDS is the gold standard in career personality assessment, and these updates offer an improved user experience that is more tailored and personalized," Greco added.
Since it was released in 1971, the SDS has helped millions of people find fulfilling careers. The assessment takes about 20 minutes to complete, and most people find it to be interesting and fun. Answers result in a personalized Summary Code that tells users which of the RIASEC types they resemble most. Using this two- or three-letter code, users can then explore careers that have matching or similar codes.
"Most of us are not aware of the thousands of occupations that exist in today's workplace, which leads us to consider only those that we are familiar with," said PAR's SDS Product Manager Katie Meyer-Griffith, EdS, MS. "The SDS gives you the opportunity to fully explore your occupational and educational options."
StandardSDS and Student SDS print kits cost $249 each and include materials for 25 assessments. To learn more or to order, visit the PAR website. Cost of the online assessment (which includes a customized interactive report) is just $9.95, with volume pricing available. Visit the SDS website for details.
Founded in 1978, PAR is a leading publisher of assessment instruments and related materials. During the past nearly four decades, PAR has earned a reputation for providing Customers with innovative assessment solutions and unparalleled Customer service.
SOURCE PAR, Inc.