Manufacturing giant Hyundai has just launched an online car buying service in the UK that allows consumers to complete 100% of the purchase process online.
Its Click To Buy website can give potential buyers a trade-in price for a part-exchange car, let them choose and spec up a new vehicle, pay a deposit and sort out finance and arrange when and where the new car will be delivered.
Even though they won’t be able to negotiate a price with on the lot sales staff, the portal will still save buyer’s money. Hyundai UK and its franchised dealers have agreed to cut their margins on selected models offered on the site.
Tony Whitehorn, president and CEO of Hyundai UK, said in a statement that he’s excited about Hyundai’s step into the digital buying sphere:
“We’ve spent many years listening to customers and Click To Buy is the result. It’s a site that makes the process of buying a new car easier, simpler and clearer than ever, doing away with haggling through fixed pricing.”