Big Data originally emerged as a term to describe datasets whose size is beyond the ability of traditional databases to capture, store, manage and analyze. However, the scope of the term has significantly expanded over the years. Big Data not only refers to the data itself but also a set of technologies that capture, store, manage and analyze large and variable collections of data, to solve complex problems.
Amid the proliferation of real-time and historical data from sources such as connected devices, web, social media, sensors, log files and transactional applications, Big Data is rapidly gaining traction from a diverse range of vertical sectors. The automotive industry is no exception to this trend, where Big Data has found a host of applications ranging from product design and manufacturing to predictive vehicle maintenance and autonomous driving.
SNS Research estimates that Big Data investments in the automotive industry will account for over $2.8 Billion in 2017 alone. Led by a plethora of business opportunities for automotive OEMs, tier-1 suppliers, insurers, dealerships and other stakeholders, these investments are further expected to grow at a CAGR of approximately 12% over the next three years.
The Big Data in the Automotive Industry: 2017 - 2030 Opportunities, Challenges, Strategies & Forecasts report presents an in-depth assessment of Big Data in the automotive industry including key market drivers, challenges, investment potential, application areas, use cases, future roadmap, value chain, case studies, vendor profiles and strategies. The report also presents market size forecasts for Big Data hardware, software and professional services investments from 2017 through to 2030. The forecasts are segmented for 8 horizontal submarkets, 4 application areas, 18 use cases, 6 regions and 35 countries.
The report has the following key findings:
- In 2017, Big Data vendors will pocket over $2.8 Billion from hardware, software and professional services revenues in the automotive industry. These investments are further expected to grow at a CAGR of approximately 12% over the next three years, eventually accounting for over $4 Billion by the end of 2020.
- In a bid to improve customer retention, automotive OEMs are heavily relying on Big Data and analytics to integrate an array of data-driven aftermarket services such as predictive vehicle maintenance, real-time mapping and personalized concierge services.
- In recent years, several prominent partnerships and M&A deals have taken place that highlight the growing importance of Big Data in the automotive industry. For example, tier-1 supplier Delphi recently led an investment round to raise over $25 Million for Otonomo, a startup that has developed a data exchange and marketplace platform for vehicle-generated data.
Read the full report here.