CEO of Investorist, Jon Ellis: Image: Supplied
Investorist is a B2B marketplace and supplier of software solutions that specialises in the off-the-plan property industry. The company was founded by Jon Ellis who initially bootstrapped the firm before attracting seed investment from David Tarascio, Chief Executive of Salta Capital to fund expansion into China and other Australian cities.
The company undertook its A round capital raise in July 2015, raising $2.5m; the majority of funds from this latest B round came from existing shareholders, customers and staff, as well as two new significant tech industry investors, Andrew Sypkes and Adam Clarke.
Jon Ellis says Investorist is changing the way people purchase property and continues to gain momentum.
“For any new apartment development, typically around two thirds of stock is sold pre-launch or off the plan to secure funding," Ellis says.
"Our platform has been successful in attracting thousands of both sellers and buyers of these projects as it revolutionises the way property is marketed and transacted around the world. The global opportunity for Investorist is huge: the UK market for OTP property is double the size of Australia’s and the US market is five times the size.
“Whilst we already have offices in four countries, our capital raise will be used to fund further penetration into these markets, especially the US which we expect to surpass the revenue of Australia within 12 months, such is the traction we’ve achieved since opening our Miami office this year. Having secured some of the biggest names in US property as clients, penetrating new territories such as South and Latin America are high on our 2017 agenda”