Australian independent property site, view.com.au, has recently launched a new data-driven portal which will enable buyers, sellers and renters to access detailed property insights so to best prepare for the upcoming peak period.
The site, previously known as realestateVIEW.com.au, claims to have over 1.7 million users searching the portal each month. The launch of the new site, view.com.au, was prompted after the company conducted extensive research, and found that there was a strong demand for transparency in the market.
The new portal includes an insights tool, Property 360, which includes over 10 million properties, and it allows users to track the value of their home, calculate property price estimates, see historical sales/rent data and search neighboring properties.
Apart from the tool being free to use across Australia, the Property 360 tool has a feature that allows users to customize a price estimate based on recent changes they’ve made to their property, or changes they are hoping to make, making it a completely tailored experience and a market-first.
View.com.au's CEO, Enzo Raimondo, is the key driver behind the change and a passionate advocate for transparency in the property market. With over two decades of experience in property, Raimondo explained that the goal of the new portal is to empower people through property data and analytics.
Raimondo said that view.com.au's reach indicates that its consumers are looking for more data-driven information to assist them in making more informed decisions.
“With spring being the peak buying and selling season in Australia we wanted to launch this new information-led portal in advance to support those looking to place their property on the market and/or to purchase a property. View.com.au provides intelligence and accurate property price estimates, giving people more control over how they browse, as well as greater access to insights and a better view of the whole picture,” commented Raimondo.
Edited by G. Davila