One of the largest privately owned financial companies in the US, Westlake Financial Services is in collaboration with Ally Financial to start listing vehicles on SmartAuction, Ally's wholesale auto auction platform.
"We are excited to team with Westlake, a growing national leader in the automotive industry, to be part of its remarketing strategy," said Steve Kapusta, vice president, specialized asset management for Ally. "We look forward to putting the value of SmartAuction and our digital remarketing support to work for Westlake by providing greater reach and convenience for their vehicles in the wholesale marketplace."
Westlake will list vehicles from a variety of brands on SmartAuction. The cars and trucks are now available to dealers registered on SmartAuction.
"This relationship with Ally Financial will provide a new digital access point to buyers as we see the remarketing industry become more visible online via auto auctions," stated Ian Anderson, Group President of Westlake Holdings. "Our commitment is to continue to enhance our operational efficiency while connecting with our customers' vehicle buying experience."
Considered an industry-leader for online dealer auctions, SmartAuctions offers an inventory of wholesale vehicles to eligible dealers of all brands. The online auction has more than 25,000 vehicles available daily and any purchase through the platform is backed by a comprehensive arbitration policy.
SOURCE Ally Financial
Edited by Victoria Haviland
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