(Photo by Javier Cebollada)This article was written and published in Spanish and has been translated into English via Google Translate. Click here to read the original article.
Next year, the automotive and sustainable mobility industry will have a center for innovation, which will be located in the f of Zaragoza, under a pioneering project that will make the Aragonese capital a center of attraction in around mobility.
The Mobility City is a project recently inaugurated by the Government of Aragon and the Ibercaja Foundation which is supported by more than twenty companies and entities related to mobility who have signed a protocol of intentions of the project.
This initiative explained in the presentation by the general director of the Ibercaja Foundation, José Luis Rodrigo, offers a unique and advantageous platform to all industries in the automotive world and new mobility, which face new forms in the concept of the use and ownership of vehicles and "vertiginous technological changes".
At first Expoempresarial, a public company of the Government of Aragon and owner of the Pabellón Puente designed by the architect Zaha Hadid, will undertake the refurbishment with an investment that the President of the Executive, Javier Lambán, has estimated at one and a half million euros with the In order to leave the facilities "in perfect state of review" thanks to some works that could begin already this summer.
At the same time, we work with Fundación Ibercaja, which manages the space, to specify the elements of the project, which for Lambán is "absolutely lavish", and whose results could be seen in 2019.
The space of the Pabellón Puente will be divided into three areas differentiated in uses and contents, the first dedicated to the professional field and to companies and which guides the spirit of the whole.
Leading automotive, energy and telecommunications companies and public entities will work together, with their current and future products and virtual concessions being located where prototypes will be tested, in a space where lectures will be scheduled and which will serve as a laboratory for ideas or workshops of innovation with emerging companies.
Another area will be devoted to the training field, and there will be an open space for schools, universities and graduate centers to show the latest advances in digitalization of processes, as well as to host the holding of job fairs to attract young talent.
In the City of Mobility, there will also be space for citizens
The third area, called "Smartpolis", will be an open space for citizens, who can see first hand the change that will introduce sustainable mobility in society through leisure, events, and visits to exhibitions of historical vehicles and prototypes of the future.
Lambán has valued the importance of public-private collaboration to get ahead with major projects in the Community and has insisted that the project will reinforce a fundamental sector for the economy of Aragon.
The City of Mobility, he added, is "perfectly aligned" with the spirit of the Expo, an event that pursued the world projection of Zaragoza and Aragon and that means, "finally", the dignified use of a building with a use to the height of its aesthetic category.
Rodrigo, meanwhile, has insisted that the automotive sector is facing a technological change based on sustainability, connectivity, autonomy in driving and demand, and more in Aragon and Zaragoza, insofar as a radius of 300 kilometers from the Aragonese capital, he added, 80 percent of the cars made in Spain are built.
For all these reasons, the objectives of the project are to give the sector the relevance it already demanded; also to be known as a pole of innovation and attraction of talent; facilitate the knowledge and use of related technology, highlight the positive aspects of sustainable mobility and position Zaragoza and Aragón at the forefront of mobility.
Anfac calls for a "big table" to unify mobility policies
The executive vice president of the Spanish Association of Automobile Manufacturers and Trucks (ANFAC), Mario Armero, has called for the creation in Spain of a "large mobility table", regardless of ideology, which can introduce "uniformity" and "coherence" to the policies in this matter.
This mobility table should be composed of autonomous communities, municipalities, civil society and various business sectors, "which should not be exclusively the automobile", but also the telecommunications, infrastructure or communication, among others, has affirmed in Zaragoza during the presentation of the new "City of Mobility”.
This initiative, as he has revealed, has already been presented to the "previous Government and the new one".
It has justified the request of this table, in addition to the importance of the automobile sector in Spain, in which municipalities and autonomous communities are creating their own mobility plans and the idea is to achieve "unity and coherence" in policies in this matter.
"We need a uniform policy for the coming years," "without politics and ideology," said Armero.
The vice president of Anfac has praised the creation of the City of Mobility as a novel experience and that starts with the aim of contributing to the development of the territory by promoting a key sector of the Spanish economy, which is the automotive sector.
In this context, Armero has expressed the support and participation of the automotive industry in this initiative, which aims to become the "center of discussion of the debate around mobility" both in the "public and private" sphere and, also, of "permanent character", that is not a "one day" forum.
Armero has predicted that the automotive industry "will change in the next 10 years more than in the last 100 years."
"We entered a new phase of the business model," he said, recalling the sustainable vehicle, the connected, the autonomous or the new business models that are emerging.
In his opinion, cars will take the Nokia versus iPhone path; the first brand manufactured a product 20 years ago, while the second has become a communication platform.
He added that cars will pass the same and manufacturers will become "platforms for the provision of mobility services".
Armero also alluded to the automobile factories, which are a "treasure" that must be taken care of by the Spanish people, who have a leadership position which is the "envy of other countries".
"In Spain, 4% of the world's automobiles are manufactured, but we should not be complacent because other countries are also doing their homework and we are more unemployed," he said.