Grab is opening their app to more external developers and other startups while they are also buying out Uber in Southeast Asia and are attempting to create a WeChat-like app that'll include maps, payments, and their usual food delivery.
The move underscores the Singapore-based company’s newfound ambition to become an "everyday super-app" that helps millions of users carry out routine activities, chief executive officer Anthony Tan said in an interview. That includes delivering groceries in partnership with regional online grocer HappyFresh, a first for the start-up as it tries to emulate the success of rival Go-Jek beyond car-hailing.
New services should help Grab hit a $1bn in revenue for the first time this year, he added.
The initiative comes as Grab grapples with accusations it’s accruing monopolistic power in its home market. The six-year-old start-up is hoping to replicate Chinese tech titans’ deep-seated connection with consumers.
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