According to the companies themselves, investment into Didi Chuxing will focus on benefiting the drivers and overall community of car owners. When Didi launched back into April of this year, it also offered services like refueling, maintenance, repair, leasing, trading, and car-sharing. With their newly created Xiaoju automobile solutions, Didi will combine that new brand into one broader service provider.
Cheng Wei, founder, chairman and CEO of Didi Chuxing said, “The creation of Xiaoju automobile solutions is not only a key step towards achieving DiDi’s automobile alliance strategy but also a milestone in organizational innovation as we continue to expand our business horizon. DiDi believes that only by serving drivers better, will we be able to serve passengers better. In the future, DiDi will continue a win-win collaborative network with partners throughout the automotive industry chain to build a new transportation ecosystem designed for a future of shared mobility.”
Kevin Chen will become the general manager of the new entity, reporting to Jean Liu, president of Didi Chuxing. Xiaoju automobile solutions, with an annualized GMV exceeding RMB 60 billion (Rs 60,267 crore), is now available in 257 cities in a network of over 7,500 partners and distributors.
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