Amplify and Workplace Integration Enables Employees to Quickly and Easily Share on Social to Advance Their Organization’s Social Programs
The most widely-used social media management platform in the world, Hootsuite, has recently announced a partnership with Workplace by Facebook. The new collaboration hopes to drive efficiency for employees looking to share "brand and thought leadership content" through social networking.
This partnership expands on Hootsuite's integrated employee advocacy platform - Amplify - alongside Workplace, which enriches employees to optimize how they share content through their social media.
“Employees are often the biggest advocates of their company, its products, and services,” said Founder and CEO of Hootsuite, Ryan Holmes. “This strategic partnership between Workplace by Facebook and Hootsuite to integrate Workplace and Amplify makes it easier for employees to find and share approved content in support of their brand, helping extend the impact of their organization’s social marketing, selling, and support programs to succeed with social.”
“We’re excited to be working with Hootsuite on this integration, which will provide a complete solution for employee advocacy and engagement,” said the Director of Workplace Ecosystem Partnerships at Facebook, Frerk-Malte Feller. “Through this partnership, organizations will have the power to amplify important news and information easily and efficiently.”
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