The car-sharing marketplace used for ride-sharing, HyreCar, recently announced John Possumato, HyreCar's Commercial Solutions President, Kunal Malhotra, Assurant's Vice President, and Scott Lilja, NIADA Senior Vice President, will be the ones leading a presentation going over how dealers are earning more money and selling more cars by utilizing mobility as a service.
Possumato, Malhotra and Lilja will be speaking at Used Car Week on November 13 in Scottsdale, AZ in a panel discussion titled Make Money and Sell More Vehicles in New Mobility. Used Car Week (UCW) is a five-day event uniting all corners of the used-car and re-marketing industry to discuss current trends, forecasting for the future and how to prepare for the road ahead. The event this year has an array of industry leading speakers, including former CEO of Ford Motor Company Alan Mulally, KAR Auction Services Chairman & CEO Jim Hallet, and Cox Automotive President Sandy Schwartz.
Many dealers have been offered various vehicle subscription models that may not pencil out, and mistakenly think that this is the extent of MaaS business opportunities, but this could not be further from the truth, says Possumato. There are many dealers today leveraging the tremendous growth of ride-share companies like Lyft and Uber, substantially increasing revenues and profits and feeding the traditional sides of the retail business, vehicle sales and fixed operations. Our goal is to cut through the jargon and show retailers how to make money today in shared mobility.
Adds Scott Lilja, who is in charge of member service partner opportunities at NIADA, Our dealers are aware that the automotive retail world is changing, and are constantly on the lookout for new ways of doing business supported by technology and the sales and service needs of new transportation providers. We look forward to presenting actual case studies of successful dealers embracing this change and profiting from new service providers.
Used Car Week has always prided itself in accomplishing its stated goals: to unite all corners of the used-car industry together to learn, strategize and discuss the goings-on of the re-marketing business, says Bill Zadeits, Used Car Weeks Conference Chairman. Whether you're a dealer or an auctioneer, in the C-suite or on the lot, an auto-finance guru or a skip-tracing whiz, even in publishing, tech, marketing or advertising you name it if you're into used vehicles, you have a seat at UCWs round table to learn and share with us all.
"We are proud to have developed numerous insurance programs that support shared mobility business," says Kunal Malhotra, who leads the Shared/on-demand economy practice at Assurant. "We are pleased to be at UCW, as information and education on new industry developments and services is a key to innovation for automotive retailers in leveraging future transportation models."
Edited by M. Hunt
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