Electric cars are the best bet for cities and communities hoping to achieve climate change goals and to lessen the impact of pollution.
A growing number of countries have established targets for EV sales. Norway, for example, has laid out an ambitious goal to sell only zero-emission cars from 2025. Similarly, the Chinese government is targeting 20 per cent EV car sales by 2025.
A range of strategies are being deployed to increase adoption, including grants, tax breaks and rebates. However, for now, usage is still limited.
German start-up UZE Mobility has a more radical idea to boost up-take –rethinking the business model.
UZE Mobility has a more radical idea to boost up-take of electric vehicles – rethinking the business model.
UZE Mobility is offering rental of its electric vehicles completely free to users. The company will make its money through selling ad space on digital screens on the vehicles. As they drive around, they’ll also collect city data on road quality, potholes and traffic jams. UZE Mobility plans to sell this data to cities and local authorities to help them improve maintenance more cost-effectively.
And these use cases are just for starters.
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