The online car marketplace, Carro, has recently teamed up with Shootsta to help increase their video content in an effort to bolster engagement through Carro' social media profiles by using real video content made through Shootsta's unique approach. This partnership will create over 100 videos over the period of one year within Singapore, Thailand, and Indonesian marketplaces.
Shootsta enables companies to scale their video content by equipping their client partners with a custom-built camera kit, and all the support, training and resources to enable them to shoot their own video content. Shootsta then transforms the raw footage into high-quality videos within 24 hours.
Carro, said Shootsta on a press statement, “challenges the traditional way of buying and selling of cars through a proprietary pricing algorithm”, and provides a comprehensive suite of solutions and services for all aspects of car ownership, such as a buying and selling platform, an in-house financing solution, insurance, warranty options, and Singapore’s first on-demand roadside recovery platform.
Manisha Seewal, Group CMO of Carro, said, “We understand the power of storytelling and creating video content to boost engagement. Shootsta and Carro are innovators in their respective sectors, with both companies known for disrupting traditional industries. Being agile tech start-ups, we felt our capabilities would complement one another.”
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