BCA has brought on Francis Bleasdale to be their new Business Development Director, OEM which will cover important manufacturing clients including companies like Toyota and BMW.
He joins BCA following five years in senior roles with Fiat-Chrysler Automobile, including the past year spent in Fiat-Chrysler’s Turin headquarters working in international sales operations responsible for Nordics, Belgium, Netherlands, Poland and Russian markets.
Before that he spent four years with responsibilities as the UK fleet and remarketing director.
Prior to this, Bleasdale spent nine years at Nissan in a number of key roles including UK LCV sales and marketing director and head of fleet and used cars.
Bleasdale will initially focus on service delivery to two of BCA’s OEM customers, BMW Group and Toyota Remarketing Services Group.
BCA agreed a five-year Auto Services Solutions contract with BMW UK, which includes its specialist leasing business, Alphabet last year.
BCA provides a full range of joined-up solutions from defleet, refurbishment, inspection and collection, inventory management and remarketing both physical and digital for BMW UK.
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