Talixo is a European company hoping to take on ride-hailing giants like Careem and Uber as they focus in on the Middle East as one of the “quickest growing regions”.
Talixo also said it has attracted local interest from potential investors.
Talixo was founded in 2012 in Berlin and is now active in over a dozen cities across the Middle East. It differentiates itself from household names such as Uber and Careem by claiming that, while the ride-hailing apps are for unplanned and ad hoc travel, Talixo is focused solely on pre-booked transport.
“Our Founder and CEO Sebastian Kleinau was working as a management consultant at BCG and traveled extensively for their projects, where he realised that global business travel and airport transfers were hugely fragmented and prime for innovation and disruption,” Henry Joseph-Grant, Chief Commercial Officer at Talixo explaned.
The company currently has operations in Manama, Amman, Kuwait City, Beirut, Muscat, Doha, Riyadh, Jeddah, Dammam, Madinah, Makkah, Dubai, Abu Dhabi and Sharjah. The majority of its customers currently come from online platforms and tour operators, but the company is looking to expand its regional network and customer base.
“We have customers in the Middle East traveling globally, using us across the world… The Middle East is fast becoming one of our quickest growing regions and increasingly more and more important strategically,” Joseph-Grant said.
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