Group 1 Automotive, Inc., an international, Fortune 500 automotive retailer, recently announced the nationwide launch of AcceleRide® – the company's new online automotive purchase platform. AcceleRide® allows customers to transact a new or used vehicle purchase online.
With AcceleRide® the car buying experience is as simple and convenient as:
- Browsing an intuitive online inventory of over 38,000+ new and pre-owned vehicles;
- Customizing options (i.e. vehicle configuration, accessories, warranties, etc.);
- Selecting from various payment and financing options; and
- Choosing preference of vehicle delivery (i.e. at home, work, or a preferred dealership).
"During our extensive pilot program, we made a concerted effort to optimize the digital path-to-purchase to give customers more options for quick, simple, hassle-free ways to buy a vehicle with their desired preferences. Customers may also choose a variety of financing options, evaluate their trade-in, and opt for home delivery," said Daryl Kenningham, Group 1's President of U.S. Operations.
To maximize efficiency for its customers, AcceleRide® also integrates factory rebate and incentive offers, as well as the opportunity to complete all trade-in details online. AcceleRide® provides customers with the convenience of uploading all required information digitally, without ever having to visit a dealership.
"We're focused on making the complete online car buying experience convenient, interactive, and even more accessible for customers. The new AcceleRide® process is currently live at 79 dealerships and will be available at all 116 Group 1 U.S. dealerships by the end of the summer," said Mr. Kenningham.
SOURCE Group 1 Automotive, Inc.