Home Owners Direct (HOD) is an e-commerce property portal that has marked a regional first in the property sector with its comprehensive technology-driven platform that connects property owners with buyers and tenants directly for free. On this UAE based digital platform, they can meet directly to negotiate and reach private agreements on property sales and rentals.
This UAE-based platform offers a marketplace showcasing more than 100 approved service providers and a range of ancillary services directly to users at affordable discounts.
What is the company’s competitive advantage? Why and how will it be sustained?
HOD.CO is the first dedicated PropTech real estate marketplace in the region that directly connects property owners with buyers and tenants. At its core, it’s a cost-saving platform that combines innovative technology and expertise to bring value to its users. Also, it is a marketplace for over 100 approved service providers, offering a range of ancillary services directly to users at significant discounts.
HOD.CO’s vision centers on unlocking information to empower consumers to make more informed purchase decisions at a time when the real estate sector has transformed, resulting in a more tech-driven experience.
HOD.CO also draws on how technologies are revolutionizing the sector by adapting a peer-to-peer model, which will be how future business will be conducted. With artificial intelligence and the Internet of Things bringing transformational changes that could be more significant for global businesses than the invention of the internet, we see a strong and sustainable model for the industry.
This is significant for the UAE, which is focused on the smart transformation of the real estate sector. For example, the Dubai Land Department has announced its plans to deploy blockchain technology to create smart contracts that will enhance the speed of real estate transactions. In this fast-changing and dynamic tech-driven landscape, we see growing relevance for our peer-to-peer, innovative PropTech model.
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