Didi Chuxing, the Chinese-based ride-hailing company, has had their Japanese branch up and running in Osaka since last year. Since then Didi continually commits to finding ways to help tackle Japan's current taxi issues by utilizing their mobile app according to Didi Japan's Vice Presidnet Lin Li.
In February 2018, the company and SoftBank announced plans to set up a joint venture to enter the Japanese taxi market. DiDi Japan was formally established in June 2018 and officially opened in Osaka three months later.
"Currently, DiDi Japan has the largest market share in Osaka. Of all ride-hailing Apps, DiDi Japan also has the highest user satisfaction in Osaka," Lin said in a recent interview with Xinhua in Tokyo.
After opening in Osaka, the company gradually expanded into Kyoto, Tokyo, Hyogo, Hokkaido, Nagoya and other places, covering nearly 50 million users in Japan. As of September 2019, DiDi has established cooperation with more than 200 taxi companies in Japan.
In addition to introducing digital scheduling technology for taxi companies, DiDi Japan is also trying to understand and meet the habits and needs of Japanese users, and has accumulated cross-border cooperation resources, Lin said.
The company has also partnered with Google maps and Yahoo Japan to allow local users to hail a car directly from the Apps. "These are all customized products from DiDi Japan," Lin said.
The company serves both local users and Chinese tourists visiting Japan, Lin said. Chinese tourists can use the domestic version of DiDi's App to call a taxi in Japan, as it offers real-time translation between Chinese and Japanese, as well as Chinese customer service and payment functions of Alipay and WeChat.
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