The new Motor1.com Auto Buying Program, powered by TrueCar, provides Motor1.com USA’s visitors with an efficient and transparent way to buy their next vehicle and will be accessible through various entry points on Motor1.com’s homepage, article pages, and new car reviews.
“Until now, there hasn’t been a path towards purchasing a new or used car for our readers after they have read reviews and other research content on Motor1.com,” said Yavor Efremov, CEO of Motorsport Network. “US-based car buyers can now access TrueCar’s best-in-class price benchmarking data and tools; and receive upfront transparent price offers from its network of dealers, all offered through Motor1.com. As one of the top destinations for automotive enthusiasts and in-market shoppers alike, we are pleased to offer our readers all of the tools necessary to make an informed auto buying decision."
Benefits of the Motor1.com Auto Buying Program include:
“Motor1.com is a trusted global automotive resource where more than 10 million monthly users in the USA alone go to find the latest car news with expert reviews,” said Mike Darrow, Interim CEO and President at TrueCar. “We’re excited to partner with Motor1.com to offer these car shoppers an Auto Buying Program they can also trust and that will give them confidence when making such an important purchase decision.”
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