Its Crowdcube page went live following the company’s recent announcement that it was offering customers and partners an early opportunity to own a stake in the business.
More than 50,000 Carwow customers pre-registered for the link and the £2 million target was me, from over 3,000 investors.
Crowdcube is one of the UK’s largest equity crowd-funding platform.
Customers and partners are able to invest from as little as £10, with tiered options to gain access to exclusive shareholder rewards – from merchandise to track days. The offer was exclusive to Carwow customers who pre-registered for the link for the first 24 hours, but is now open to all interested investors.
James Hind, Founder and CEO of Carwow, said: "
The interest has been overwhelming so far and we could not be happier that our customers and partner dealers recognise the value in what we’re doing and want to join the journey.
"We are hugely proud of the unique proposition we have brought to market and are excited about the next phase in partnership with our investors, both existing and new on board."
Luke Lang, Co-Founder and Chief Marketing Officer of Crowdcube, said:
"Carwow has inspired its community of incredibly savvy car buyers and dealers who genuinely believe in the team and its vision to make car buying better for people. With nearly 5,000 investors and counting, carwow is already one of the most popular raises ever with Crowdcube."
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