Igluu looks to compete in the MLS big leagues

November 5, 2019
Share this Post: 

Startup Igluu looks to create a citywide platform to knock leading firms off the pedestal 

Another player recently announced its intention to create a definitive listing portal for New York City agents and the greater public.

To do it, Igluu, a three-year-old New York-based startup, is partnering with software company Stratus Data Systems, which builds and licenses multiple listings service systems for clients in Canada and the U.S.

Igluu is one of several companies vying to build a listings platform to displace StreetEasy’s hold on the market. Among them is RealPlus, backed by four of the city’s largest brokerages, and OneKey — formerly known as New York MLS — which was formed after the Hudson Gateway Association of Realtors and the Long Island Board of Realtors merged their systems.

Though Igluu already has an active listing platform, a 35-person team from Stratus is preparing a new version that will roll out in the first quarter of 2020 and, the creators hope, dominate the marketplace. Stratus has built systems for The Toronto Real Estate Board, the Real Estate Board of New York and OneKey. Igluu also aggregates listings from various MLS partners’ data feeds, including REBNY, OLR, RealtyMX and Spherexx.

Igluu Co-Founder and CEO Martin Mucha told the group of brokers, investors and partners at a private breakfast event that the new platform will include a chat function to facilitate group and client communication; various integrations with other apps, such as Google Drive; a payment service provider called Wirecard; and access to public records through Cherre. It will work with iOS and Android operating systems.

“It’s really a social network, not just a listing platform,” Mucha said.

Read more here

Join us November 13-15 for the Property Portal Watch Conference Madrid 2019.

Property Portal Watch Madrid Conference 2019

November 5, 2019

Subscribe to our mailing list to get the famous, free Friday newsletter!

News and analysis to help build better online marketplace businesses, in your inbox, every Friday

Related News

Nils K
Ringier's Nils Körber on ArtificiaI Intelligence, Training the Machine, and Talking about Problems

"What would you do with one million interns?" The award for the best question at the PropTech and Portal Watch...

Read More
Untitled Design 13
As OnTheMarket Hits 15,000 Advertisers, Zoopla Fights Back with Big Agency Deal

The British property portal Zoopla has announced a new long-term listings deal with Dexters, one of London's top agencies with...

Read More
Untitled Design 12
LeBonCoin Suffers Data Leak and Boliga Comes Under Cyber Attack on Same Weekend

LeBonCoin, the leading French horizontal marketplace owned by Adevinta, has acknowledged that some of its users' personal information was exposed...

Read More
Number 2S Challenging Hero Image 2
Analysis: Can Zoopla, Realtor.com and Domain See Off Challengers and Close the Gap to Market Leaders?

Well-funded challenger portals have been generating a lot of headlines in the industry recently. CoStar has been explicit about its...

Read More

Editor's Pick