The SEAT Urban Mobility business unit will integrate all the product, service and platform-based mobility solutions and is set to market launch the e-Scooter in 2020. The new e-Kickscooter concept will also be included in this unit and complement the portfolio that began with the SEAT EXS in 2018. The range of products is designed for final customers (ownership) as well as fleets and sharing services (per use basis).
SEAT Urban Mobility will continue to collaborate with city and public administration representatives to analyse the suitability of a vehicle that has been engineered for urban mobility such as the SEAT Minimó concept, which was unveiled at the last edition of the Mobile World Congress.
SEAT Urban Mobility will also integrate Respiro, the carsharing platform that currently operates in Madrid and since recently in the city of L’Hospitalet de Llobregat. Respiro has a fleet of sustainable vehicles that run on compressed natural gas (CNG) and will soon be joined by the new Mii electric. The new business unit is also going to manage the kicksharing service offered by SEAT in partnership with the start-up UFO and will be enabled by SEAT:CODE, the company’s new software development center.
This strategic business unit will enable us to focus our efforts on the user’s new mobility needs. SEAT is the micromobility centre of competence for the Volkswagen Group, and that means developing purpose designed products for all the Group’s brands, not only for SEAT. In addition, we will also deliver services and solutions for private customers and for fleets.—SEAT President Luca de Meo
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